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Marketing Curriculum

Programs of Study

Student Org.-DEX/DECA

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Marketing Education

Idaho's Marketing programs provide classroom instruction and work-based experiences in Marketing, Business Management, Entrepreneurship, Communication and Interpersonal Skills, and Economics. The following areas of study are presented in terms of their relationship to marketing of goods, services, or ideas:

Distribution

Financing

Marketing Information Management

Pricing

Product/Service Management

Promotion and Selling

Youth and adults are prepared for careers in sales, advertising, food and restaurant marketing, hospitality and tourism, hotel and motel marketing/management and international marketing.

The student organizations affiliated with Marketing Education are DECA and DEX.

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